T-Mobile agrees to tone down misleading 5G claims
The FCC announced yesterday that T-Mobile will have to pay $ 200 million in civil fines. Cellular carrier’s bad week is not over yet – The National Advertising Division of the Better Business Bureau (NAD) has checked some of T – Mobile’s claims about having the “best 5G network” and found that they are misleading customers. .
Virtually every company will set the best foothold for their own advertising because marketing can be difficult to regulate. However, NAD has found that many of T-Mobile’s 5G claims regarding the integration with Sprint are false. NAD caused problems with T-Mobile, such as “best 5G network”, “highest capacity in history” and “most reliable network”.
T-Mobile has agreed to stop publishing misleading ads.
Furthermore, T-Mobile’s ads depicting “magenta and yellow beams shooting from tower to tower, speeding through clients’ rooms and across large landscapes” mislead the average Joe, with immediate messages and messages about the benefits. Merging is not supported.
This is another instance where a carrier has gone a little too far to lie about 5G. At least this time, T-Mobile said it “supports the self-regulatory process” and accepts T-Mobile’s recommendations for slashing claims that consumers may think are the best.
- / 2 months ago
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